May 12, 2021
Nurture Your e-Customers – Past & Present!
It costs less to encourage current customers to buy more than it costs to acquire new customers. You probably have heard this many times before. And, yet, we see it time and time again — companies are focused on dollar signs and, instead of
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March 10, 2021
Doing Business in a World Without the Internet
Imagine this… The year is 1990 and you own a business that sells immune-boosting vitamins. Sales are decent because you have a great location in the center of town with plenty of convenient parking. All of a sudden, you hear the news (on TV or
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January 8, 2020
Long Content? Short Content? Just Make It Great Content!
Anyone with a website knows great content is one of the most important keys to keeping Google happy and to engaging better with potential customers. Simply put, people search for information. If your website has the answer they need, you are golden.
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January 2, 2020
New Year, New Digital Marketing Strategy
It’s 2020! Happy New Year. The time has come to make your website work for you. Consumers move faster than the speed of sound and, if there is one thing we know for certain, if they aren’t doing business with you, they are surely buying from
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December 18, 2019
How Does MORE Customers Sound?
Do you have all the customers you want and need to grow your business? No? Harmonia Media will help drive real leads to your website and get them to call, click and/or buy! Contact us now to learn more! How? We will focus on three things: 1. Can
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December 3, 2019
Gratitude Creates Far More than Happiness; It Creates Success and Wealth
to keep hold of those thankful feelings you shared with friends and loved ones. Here’s how. Whether you are the owner of your company, worker bee or anything in between, your success — each and every day — begins and ends with your own
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November 22, 2019
Make Your Customer’s Experience a Priority and They’ll Feel It
Creating a customer experience strategy that delights clients, keeps them engaged and encourages them to refer others to buy from you is not a one-and-done activity. You need to craft a plan, engage your employees to live and breathe the plan and
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November 13, 2019
Repurposing Content: What’s Old is New Again
Effective web content isn’t easy to create. It takes a skilled writer, an understanding of the target audience and a talent for storytelling to compel reader, or customer, action. One great way to get the most of your content is to repurpose
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October 31, 2019
Location-Based Marketing Drives Hot Leads Fast to Your Store, Website
On this blog, we usually talk about digital marketing strategies — SEO, web design, PPC campaigns, great content, email nurturing and more. Today, we are going to focus on the place where brick and mortar meets digital; the latest
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October 7, 2019
Are They Talking About You Online?
There was a time, not too long ago, that we (people doing business in the marketplace, any marketplace) thought that if people were talking about us, it was a good thing. Even bad press is press, we would say. Not anymore. Bad press or, in the
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